5 of the best Digital Marketing newsletters to subscribe to
To help every marketer in this difficult battle against time, we’ve selected the top 5 digital marketing newsletters that can’t be missed.
We’ve gotten the entire MailUp Marketing team in on the selection to meet everyone’s needs—from the Content Manager to the Graphic Designer.
So what newsletters does the team recommend?
From developing integrations to strategic support, from creating creative concepts to optimizing results.
1 The Marketing < > Analytics Intersect Newsletter
? Theme
Per the title, this newsletter focuses on the intersection between marketing and analytics, or strategy and data, with a very practical edge from personal reflections.
Frequency
The free version comes out once a month, whereas the paid version is once a week.
? Why we like it
This light, sometimes cheeky reading is rather different. It addresses common problems for marketers by offering an innovative and original point of view. It’s digestible, even to those who aren’t a data analyst. Plus, it doesn’t sell anything—which makes it even more enjoyable.
? Suggested by
Maria Giulia, Corporate Communications Lead
2 Midori
? Theme
Midori deals with issues ranging from technology to UX and design. It mostly comes with textual content (possibly enriched by thumbnails).
? Frequency
Bi-weekly
? Why we like it
It constantly suggests ideas, best practices, and news to those who want to keep abreast on specific issues. The content comes from various sources. Oftentimes, it presents contemporary themes. It also suggests tools and pieces of advice that are super handy for any designer.
? Suggested by
Guilherme, Digital Graphic Designer
3 Brand New
? Theme
This newsletter aims to share news and opinions on the latest brand and corporate identity projects.
? Frequency
Weekly
? Why we like it
This newsletter offers a quick solution for grasping how brands work in the visual realm. It deals with monitoring trends, reflections, strategies, and even any errors related to poor visual identity choices.
? Suggested by
Claudia, Art Director
4 It’s Friday, the [mini] marketing newsletter
? Theme
This all-Italian weekly update is curated by Gianluca Diegoli (we enjoyed collaborating with him for 4 events, right here on the MailUp blog). The newsletter offers an op-ed on the latest marketing updates and phenomena, plus a series of insights on the week’s recommended readings, fun quizzes, and ironic photos on “communication strategies by Italian shopkeepers” (hyperbole intended).
? Frequency
Every Friday, like the title says
? Why we like it
This is rather an in-depth newsletter. It differs from the many emails that offer a simple, cold, and aloof roundup of news. It lets you dive into the recent phenomena of the digital universe and rely on an expert’s point of view. The writing is pleasant, at times ironic, and carries a very personal tone. This makes the readers feel more connected while triggering their curiosity, so they wonder “what Gianluca has talked about this week.”
? Suggested by
Paola, Content Specialist
5 Really Good Emails
? Theme
This update is on the week’s best email examples. It taps into what’s now a large set of solid email marketing best practices that we often rely on for inspiration. Furthermore, the newsletter is enriched by a list of recommended digital marketing-themed readings and the week’s best GIF email.
? Frequency
Weekly
? Why we like it
It provides excellent inspiration on templates, layouts, copy, and structure for newsletters and DEMs. It’s also a source of news on the latest Email Marketing trends. So it’s a must-read for anyone who sends emails in a professional way. It allows for monitoring competitors and keeping up with the times.
? Suggested by
The entire MailUp Marketing team
Conclusions
Did you know that MailUp also sends out a newsletter on the latest digital marketing trends? Click here to register and start following our periodic updates with essential insights.