Email & SMS Marketing
Black backgrounds, countdowns and GIFs… you’ve tried everything for your Black Friday campaigns and, let’s face it, this year you have to come...
If you are using the marketing potential of email, you probably noticed that emails are never equally effective. One message...
From developing integrations to providing strategic support, from creating creative concepts to optimizing results.
Collaboration is a tool t...
The term drip marketing refers to a series of manual or automated emails which are based on “triggers...
Email preheaders, summaries, Johnson boxes,...
With Valentine’s Day just around the corner, our inboxes are slowly filling up with pastel-colored emails with small hearts a...
A critical part of that campaign is the event reminder email, which keeps registrants interested, provides essential event in...
In an era of digital natives, the Tourism & Travel industry ought to focus not only on finding new guests and customers,...
On an abstract level, we could define the click as the “key” that leads to the “waiting room” of the conversion. Whether it’s...
While rushing to send communications to our customers, we often leave out details that, even if minimal, affect the r...
There are two prerogatives for a truly effective Content Marketing program: the first, of course, is the value...